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Spencer Gifts Closed Its Mail-Order Catalog

Spencer Gifts Closed Its Mail-Order Catalog - It is also a profound historical document. You could sort all the shirts by price, from lowest to highest. The typography was whatever the browser defaulted to, a generic and lifeless text that lacked the careful hierarchy and personality of its print ancestor. And beyond the screen, the very definition of what a "chart" can be is dissolving. By plotting the locations of cholera deaths on a map, he was able to see a clear cluster around a single water pump on Broad Street, proving that the disease was being spread through contaminated water, not through the air as was commonly believed.

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Spencer’s Gifts existed back in the ‘40s as a mail order catalog that
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64 The very "disadvantage" of a paper chart—its lack of digital connectivity—becomes its greatest strength in fostering a focused state of mind. The classic example is the nose of the Japanese bullet train, which was redesigned based on the shape of a kingfisher's beak to reduce sonic booms when exiting tunnels. You navigated it linearly, by turning a page. Advances in technology have expanded the possibilities for creating and manipulating patterns, leading to innovative applications and new forms of expression. It is a set of benevolent constraints, a scaffold that provides support during the messy process of creation and then recedes into the background, allowing the final, unique product to stand on its own.

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